As food makers try to re-create the 'Slow Food' movement, but in a package they can sell you for more than the sum of the parts, conventional brands are working to re-cast themselves as whole foods. Quaker's new "Simple Harvest" all-natural granola bars are obviously headed that direction, with a photograph of the flavor components on the front of each box; apple slice, cranberry, cinnamon stick, for instance.

See if Quaker is putting its granola bar where its fancy branding is. Get a free Quaker Simple Harvest granola bar sample simply by filling out an online form. Let us know if you think the bars are any good!

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Your kids may not be hankering for oatmeal at their birthday parties, but Quaker has more to offer than just breakfast porridge. You can get a free birthday party kit by sending in UPC symbols from four boxes of treats -- either granola bars or bites. All the birthday party themes available share the theme of doing good -- finding loot at a pirate party and donating it to hospitalized children or a tea party where you make food for the homeless.

The kits contain a how-to guide, a t-shirt for the birthday celebrant and 10 "goodness" bags with wristbands, temporary tattoos and activitiy booklets. Age recommendation: 5 to 12.

Quaker also has a kids club and a moms club, and if you sign up, you can get free products, coupons and other information.