ForSaleByOwner.com says: sell your own home
Filed under: Real Estate, Simplification
Last month I took a look at ways to sell your home on the internet, as well as a Realtor's take on going the For Sale By Owner (FSBO) route. It was all part of my quest to make an informed decision.After these stories ran I was contacted by ForSaleByOwner.com, one of the services I looked at in the FSBO website showdown. I was able to speak with Eric Mangan and Greg Healy to get a better understanding of a typical for-sale-by-owner transaction, as well as greater trends in the sell-your-own arena.
Since price seems to be most important in this buyer's market, I asked Greg how the commonly held idea that consumers don't know how to accurately price their homes fits into the option of going the FSBO route. Greg explained that while the issue of home valuation was a valid concern in the late 80's and even mid 90's, the Internet and open flow of data has enabled consumers to get the same pricing data a Realtor would use for determining a valuation.
Selling a home in today's market is a challenge, but going it alone as a "For Sale By Owner", adds a whole new set of issues to the equation. I began looking into the FSBO market after a good friend asked my opinion on several online sites that offer service to for sale by owners. After looking closer at many online solutions, I decided that I couldn't give valid input without getting a Realtor's take on the FSBO market.
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Any real estate agent will tell you that the internet has changed the world of selling homes -- most buyers browse listings online, and no longer have to rely on realtors to see MLS listing sheets. Today's buyer is far better informed than in the past. So it's no surprise that agents are looking to use the internet to generate business -- posting homes on Facebook, setting up LinkedIn profiles, etc.
Getting sound unbiased advice about real estate is almost impossible. Asking a real estate agent if now is a good time to buy is like asking a barber whether you could use a haircut. Most real estate agents are ethical, well-intentioned people, but remember: they make their money selling homes, not telling people to keep renting.
More and more, home sellers are using non-traditional real estate service companies to sell their homes, and I wonder if this says something about the future of real estate agents.
In case you've been holed up in a cave watching re-runs of Little House on the Prairie, it's a pretty tough real estate market. With volume and prices down considerably, many Realtors aren't coming close to the earnings they had during the bubble.