John Daly, the man behind opting out, passes away at 80
by Josh Smith
Sep 1st 2009 at 3:00PM
Filed under: Credit, Shopping, Technology
Every year Beloit College lists a group of analogies and cultural references to mark the differences between generations. One that should have been included in the list this year is that, as long as this group of students can remember, they've always been able to opt out of receiving marketing messages. The ability to opt out of marketing messages may seem like an idea that has always been around but we owe one man, John Daly, for giving consumers control of how retailers contact them.
Sadly Daly, who served in the Korean War and worked as a photographer for the Washington Post, passed away on Aug. 27 due to a blood infection and heart disease. He was 80.
Most of us are aware of the dangers associated with posting lewd and inappropriate pictures to Facebook. But what about the many family friendly photos you upload to your profile? Thanks to a relatively new Facebook decision, not even your well-thought-out profile pictures are safe. Cheryl Smith, a consultant who blogs at Culture Smith Consulting, raised the alarm today after her husband was 
