Furor grows after Silk soy milk labels are quietly changed from 'organic' to 'natural'
Filed under: Food, Shopping, Consumer Ally
Organic food advocates have turned against a once highly-embraced brand, Silk soy milk, after the company that owns it quietly altered the products' label from government-regulated "organic" to the practically meaningless "natural" without properly notifying customers. The silence surrounding the label change has fueled a public battle between the farm policy research and advocacy group Cornucopia Institute and dairy giant Dean Foods, which owns White Wave, the maker of the Silk line of soy milk products. Organic devotees say products that are not organic can be grown with pesticides and other chemicals without running afoul of the virtually unregulated claim of being "natural."
Making matters worse, consumers have been doubly irked to find out that they were paying the same pumped up prices organic commands for the new, less-than-organic version.
Cornucopia elevated the dispute's profile recently by filing government complaints against Target for continuing to promote the line in advertisements as organic. However, its possible that Target may not have even have known about the change.
Erika McCarthy, a member of the family that operates Texas health food grocer, Sunflower Shoppes, told the Fort Worth Star-Telegram that the way the change happened -- with consumers left in the dark and the prices still marked up on packages that carried the same bar codes as the organic variety had -- was just plain wrong.
"We don't want to be part of customer deception," McCarthy told the newspaper.
Dean was not immediately available to comment on the furor over the change. But Dean, on its web site and in other public pronouncements, has said that it does not import soybeans from China for the Silk line and that the product still does not contain any artificial ingredients.
UPDATE (11/18): A spokesman for Dean's WhiteWave Foods division sent a statement disputing how the issue has been portrayed. Here's what Jarod Ballentine sent to WalletPop:
"We absolutely shared information with our customers prior to the introduction of our natural products, Months before products hit the shelves; we provided updated information about the new lineup of Silk product offerings to retailers and distributors. All retail customers and distributors were given the option to carry both products.
"We also communicated proactively with thought leaders in the natural and organic space, as well as with consumers who signed up to receive news from Silk. We developed the new, green packaging you mentioned in your post to help consumers and retail customers easily spot the organic option on the shelf.
"Recent news articles have also raised some questions about the prices of our products. We decided to offer natural products to provide more options and greater value for our consumers. Unfortunately though, retailers set the final price on the shelves. "
Dean is now offering several varieties of Silk in organic versions. Yet, even this is confusing and angering customers: The non-organic version is being sold in the well-known traditional Silk packaging and, the new organic version is in newly-designed green containers.




Reader Comments (Page 1 of 2)
11-17-2009 @ 11:07AM
me said...
you know it's becoming very clear that we now live in a country which practices decit at every turn,we can't trust are medication's,our food,our goverment,we need a big change a change that goes back to our forefathers we need our country back we need a boston tea party..
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11-17-2009 @ 11:26AM
Alice said...
My Brother owns a grocery store not far from Baltimore and he says he sells mostly milk substitutes since most Afro Americans are lactose intolerant. He said that SILK is one of them but it is more expensive.
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11-17-2009 @ 1:24PM
Ralph said...
Where did you get your information from about "most Afro Americans being lactose intolerant"? I'm Afro American and have NEVER heard that in my life! Sickle Cell yes.....but, not lactose?
11-17-2009 @ 1:24PM
Intenseblk said...
Ralph, I'm pretty sure Alice was referring to African Americans who are lactose intolerant, which is an actual fact, many of us are.
Perhaps, as an "Afro" American you may not be aware of this problem.
11-17-2009 @ 1:27PM
Ralph said...
Interesting. Guess I'm not Afro American enough. lololol.....;)
11-17-2009 @ 11:40AM
ddj503@aol.com said...
Soy milk isn't very healthy anyway.
However, to keep real foods on the market we should buy organic and support stores that sell USDA certified organic foods and support organic farmers. It's healthier for us all and saves our environment. I know first hand... Eating organic changed my life. I could barely do anything because of a liver disease and now I feel normal. I eat 90% organic. Let's not let only conventional supermarkets be the norm. Our health & the health of our families depends on it us turning back to real foods.
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11-17-2009 @ 11:58AM
Figgie said...
The term Natural is quite deceiving. You think is all natural but there are no FDA regulations to use the term. Conversely, the term Organic can only be used if it's certified organic. Look for the green and white circle that says so. Organic food has to meet a certain criteria by the FDA in order to get the Certified Organic Label.
DDJ - Glad to read you're doing better by eating "clean".
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11-17-2009 @ 12:14PM
Umberto said...
Mike, they have unsweetened versions - only 1g sugar per serving.
Frankly I wonder why this is coming to light now... I've known about this for months. Also, if you can find it, Organic Valley has some good soy milk.
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11-17-2009 @ 12:21PM
Marilyn said...
And yet another formerly reputable company succumbs to using underhanded business practices, just like Horizon! Yet another product to cross off my shopping list! Jerks.
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11-17-2009 @ 12:20PM
bobby said...
There is no such thing as soy milk, it's either soy beans with some biproduct or something else. Now whats in the damn carton?
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11-17-2009 @ 12:28PM
NATE THE GREAT said...
Have YOU ever tried to milk a soybean?
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11-17-2009 @ 12:37PM
jason said...
I wonder if the dean spokesperson was available to comment in 20min,since she was not immediately available. WHY DO WRITERS CONTINUE TO WRITE THAT. by saying she wasnt available immediately it makes one think that they got a hold of her but in like 20-30 min or an hour STUPID,when were they available
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11-17-2009 @ 12:50PM
bluqe said...
Well all you greenie and blueies and whatever you wish to be known as today.
This is the new world order, brought to you by the liberal bias
leaders like Gore and Obama.
It has nothing to do with what is, the important part is what your perception is, of what is.
Your other hero, Clinton brought this new thought aspect to life, really giving it new meaning.
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11-17-2009 @ 1:15PM
Maureen said...
I will refer to Penn and Teller Bullsh!t Show on organics. Most of these products are not from local farmers as they would have you believe. But instead from large companies. So before you get on your high horse about "supporting your local farmer" be aware that your little carrot may not have been plucked from the earth by Jim-Bob 5 miles down the road. It's also been stated that to meet the demands of the world's food supply "organic" foods aren't totally viable. Meaning that enough organic crops cannot be raised to meet the demand, and thus people would starve. (Even more so than do now) I wonder also if people take into consideration that humans have been tinkering with their food for millennia. Most of the vegetables we eat today, such as broccoli, never existed on their own, and are the product of our ancestors selectively modifying the plant through generations to make a more palatable product. So, "mmmmm goat gene spliced tomatoes anyone?"
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11-17-2009 @ 1:24PM
Tom said...
I use to work for a company that puts together food catalogs that grocery stores and "organic" grocery stores use to order both "organic" and non-organic food and drink merchandise. Let me tell you, the wholesale prices of these food items are all right about the same price, organic or not. It's the stores that are marking up the prices like crazy and making "organic" items super expensive. The average consumers are the one being fooled here, I tell you. We are being suckered into paying higher prices for no reason other than bump up the profits for these stores.
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11-17-2009 @ 1:49PM
Vasu Murti said...
Regarding vegetarianism vs. veganism, man is the only species that drinks the milk of another species. All other species drink the milk of the mothers of their own species until they are weaned. Cow's milk is the perfect food—if you're a baby calf!
To mass produce cow's milk on a large scale via factory farming, cows have to be kept continually pregnant, giving birth, and lactating. The cows are genetically bred to produce excess cow's milk for humans. Male cows (bulls) are useless to the dairy industry, so they become veal. By supporting the dairy industry, one indirectly supports cow killing.
Vegetarians do cause far less animal cruelty than meat-eaters, but a nonviolent philosophy would carry greater weight from vegans than from vegetarians.
The meat-eaters, especially, exactly, are ready to find fault with us in this regard: do we love all animals, or only some animals (e.g., cows) and not others? And if we really do love the cows, why do we contribute to their death and suffering just to drink their milk?
Can children be raised without cow's milk? YES! Half the world's population (blacks and Asians in particular) are lactose intolerant, and can't digest milk after infancy. Dr. Michael Klaper has written books on vegan nutrition, pregnancy, and childbirth.
One of the first books I read on the subject of vegetarianism while in college was A Vegetarian Sourcebook by Keith Akers (1983). Describing the environmental damage caused by raising animals for food: topsoil erosion, deforestization, loss of groundwater, etc. as well as the economic inefficiency and waste of energy and resources in raising animals for food in an age of exploding human population growth, Keith Akers foreshadowed John Robbins' Diet for a New America (1987), which was nominated for a Pulitzer Prize.
In A Vegetarian Sourcebook, Keith Akers writes:
"Using grasslands for livestock agriculture creates great environmental problems, which greatly limit its usefulness. Grazing systems require ten times more land than feedlot agriculture, in which animals are simply given feed grown on cropland. Grazing systems have to be extensive in order to avoid the catastrophic consequences of overgrazing—which renders a piece of land unsuitable for any purpose.
"Overgrazing and the consequent soil erosion are extremely serious problems worldwide. By the most conservative estimates, 60% of all U.S. rangelands are overgrazed, with billions of tons of soil lost each year. Overgrazing has also been the greatest cause of man-made deserts.
"Even if we grant grazing a role in a resource-efficient, ecologically stable agriculture, milk should be the end result, not beef. Milk provides over 50% of the protein and nearly four times the calories of beef, per unit of forage resources from grazing.
"'When only forage is available, then egg, broiler and pork production are eliminated and only milk, beef, and lamb production are viable systems,' state David and Marcia Pimentel, scientists and authors of Food, Energy and Society. "Of these three, milk production is the most efficient.'
"An ecologically stable, resource-efficient system of grazing animals for human food could not be anything faintly resembling today's livestock agriculture," concludes Akers. "It would be a smaller, decentralized, less intensive system of animal husbandry devoted to milk production."
This is what the Vedas say as well: an acre of land, a cow and a bull, and you're all set! The Vedas also warn that when a population is sinful, their land becomes a desert...and overgrazing does lead to topsoil erosion, which in turn leads to desertification. So it may be possible to have animal agriculture (devoted solely to milk production) on a small scale—like the Amish. But the rest of humanity, with an exploding population in the billions, will have to be vegan.
According to the editors of World Watch, July/August 2004: "The human appetite for animal flesh is a driving force behind virtually every major category of environmental damage now threatening the human future--deforestization, topsoil erosion, fresh water scarcity, air and water pollution, climate change, biodiversity loss, social injustice, the destabilization of communities and the spread of disease."
Brother David Steindl-Rast, a Benedictine monk, similarly says: "...the survival of our planet depends on our sense of belonging--to all other humans, to dolphins caught in dragnets to pigs and chickens and calves raised in animal concentration camps, to redwoods and rainforests, to kelp beds in our oceans, and to the ozone layer."
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11-17-2009 @ 1:51PM
dineyj46 said...
It wasn't organic and was probably made from genetically altered soybeans which are about the only ones available now to soy farmers thanks to Monsanto. Watch the movie, Food, Inc. to get the truth about what we eat. Disgusting and if you think our wonderful government is protecting us...forget it.
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11-17-2009 @ 2:18PM
PEPPA said...
I'M CONFUSED .0(
WE LOVE SOY MILK
WHAT ARE WE SUPPOSED TO LOOK FOR ON THE LABEL ?
>> DID I MENTION THAT, > I'M CONFUSED ?
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11-17-2009 @ 2:20PM
PEPPA said...
;0( SERIOUSLY FOLKS.... I AM CONFUSED !
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11-17-2009 @ 5:57PM
Jarod said...
Hi, this is Jarod from Silk. It's good to see you guys feel so strongly about our products, I'm sorry for any confusion created by recent news stories.
Just to be clear, we sell both natural and organic Silk products – you can visit our web site to find out where to purchase locally: http://www.silksoymilk.com/content/product-locator.
And, we created new, green packaging for our organic products to help them stand out better on the shelves.
I also want to make sure you guys know that all of Silk’s organic products follow the strict guidelines outlined in the National Organic Program. And, all of our soybeans – both natural and organic – are non-genetically modified.
Hopefully this information helps answer some of your questions.
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