Walmart's 10 for $10: Like a dollar menu for toys
Filed under: Bargains, Kids and Money, Shopping
Anyone longing for simpler times when toys were handmade or came without a lot of bells and whistles (and the accompanying high price tag) can rejoice. Retailers are promising big selections of toys priced within reach. Walmart plans to offer 100 such items, all for $10, according to the LA Times. Walmart says it's been hard at work all year, getting suppliers to meet this price on popular toys like Barbies and action figures. It's a real win for toy-buying consumers, but for competitors, it presents another obstacle to survival.
Last year, Walmart featured 10 toys for $10. KB Toys took this as a challenge and slashed prices at its own stores. KB Toys didn't even make it to Christmas. It filed for bankruptcy and abruptly closed all stores on December 12, 2008.
This year, Toys R Us is in Walmart's sights. That retailer has already opened additional toy departments inside Babies R Us stores and stand-alone locations in malls. The Toys R Us hot toy list prominently features inexpensive items, and its in much stronger position to weather this storm.
But it's not even October. Imagine how intense this price war might get. Not a very playful thought.
Reader Comments (Page 1 of 1)
10-01-2009 @ 12:17PM
YooperSue said...
See the related story on Target selling recalled toys made in China. Take a close look at where those cheap Wal-mart toys are coming from.
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10-02-2009 @ 8:10AM
Tim said...
That is a sad headline..."WalMart hard at work" to provide the 10 for 10 deal...don't they mean the kids in China are hard at work to make more profit for WalMart. Have the deals at WalMart really been a benefit to the USA?
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10-17-2009 @ 2:04PM
Frank said...
All of you complaining people will still be spending your money at WALMART. no one cares about your opinion you no good whiners. the best u can do is degrade someone's grammar
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10-23-2009 @ 3:52PM
carol55 said...
While it is helpful to have some frugal options as far as toys for the holdiays.. I wouldn't buy junk.. there are tons of things you can find that are not expensive but also worthwhile and fun. Here are some good ideas of gifts you can make yourself or buy for little money.
http://www.celebrationideasonline.com/fun-holiday-ideas.html
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