Skip to Content

So long, Joe Sixpack: beer's going upscale at $1 a sip

More
Text SizeAAA

Filed under: Food, Wealth

Just the other day, I found myself stopped short in the beer aisle at the local Trader Joe's, mouth agape and thrown into an existential crisis over the cost of beer: up to $8 for a single bottle of Belgian brew and six pack's running into the double digits.

Reuters has come up with an Australian beer that actually has a price tag of $20 a bottle for a vintage stout. Victoria Bitter is brewed in a limited quantity once a year and has a high alcohol content, which makes it more akin to wine than traditional beer brews. And it works out to $1 a swig.

The kicker: This is only Australia's third most expensive local beer!

When did beer stop being the beverage of choice for the average Joe?




When it got to be the beverage of the rich, seems to be the answer. According to Reuters, beer is the new wine, complete with International pedigrees, complex aging processes, and high prices.

Sure, we can always buy the good old American standbys. Miller, Budweiser, Old Style are still pretty reasonable and Pabst Blue Ribbon is sometimes called the Ramen noodle of beer. It's cheap and gets the job done on a college student's budget. But good beer is getting harder to afford.

Kinda like everything else.And just a side note, this price tag hardly makes this beer the most expensive in the world. That honor would need a price tag of more than a couple hundred dollars. You can see a good list of them here.
Subscribe to Walletpop

Reader Comments (Page 1 of 1)

Readers' Choice Winners for Best in Winter Travel
Votes have been cast for Best Ski Hotel, Best International Ski Destination, Best Caribbean Cruise ...
Readers' Choice Awards for Best in Sweets
Is there a maker of fine chocolate candy that makes your mouth water just thinking about it? Who ...

Tom Barlow
Tom Barlow Filed under: Food

No seed shortage for gardeners this spring, despite reports to the contrary

Thanks to the recession, more Americans are interested in growing their own vegetables. Bad timing, according to an Associated Press report that seeds for some popular veggies might be in short supply ...
Mitch Lipka
Mitch Lipka Filed under: Recalls, Consumer Ally

Deaths spark crib recall: CSPC says to stop using Generation 2 and ChildESIGNS cribs

The U.S. Consumer Product Safety Commission is issuing a crib recall and warning anyone with Generation 2 Worldwide or "ChildESIGNS" drop side cribs to stop using them following reports of the deaths ...
Zac Bissonnette
Zac Bissonnette Filed under: Real Estate

Survey says? Homeowners think real estate collapse is over

A Thomson Reuters/University of Michigan survey published last week suggests that most homeowners think the worst is over, and don't anticipate further declines in the value of their properties in ...
Zac Bissonnette
Zac Bissonnette Filed under: Extracurriculars, Recession

Dave Ramsey's recession-themed pick-up lines

Get out of debt guru Dave Ramsey is now in the hookup business. He has provided his fans with a list of recession- and debt-themed pick-up lines. Here are a few of the best ones, with an archive of ...

Headlines from WalletPop Partners