The Recession Diaries: Read all about it! Five tips for laid-off media pros
Filed under: Career, Recession Diaries
For those not familiar with the "The Recession Diaries" as it appeared on the Chicago Tribune's Web site, I used it to achieve two purposes: share tips for economic survival and thrift, and report my own stories from the home front as I wrestle with debt, financial choices and spending discipline. Those stories, so my readers told me, supplied both knowledge and encouragement, the comfort that we're not alone in this.In that spirit, I begin my first Recession Diary entry on Walletpop by passing on five tips for a group of people very hard hit by the current recession -- media professionals.
By the end of 2009, the total job losses in the media since the beginning of 2001 will likely pass 14,000 -- roughly 25% of the industry's news workforce lost in nine years, according to the Pew Project for Excellence in Journalism.Gordon Mayer, Vice President of the Community Media Workshop at Columbia College Chicago, suggests that out-of-work writers, photographers and graphic designers from the world of journalism look to the non-profit sector -- where skilled storytellers are always in demand. Here are his five tips for making inroads there.
1. Market your media savvy. Smaller non-profits with budgets under $750,000 usually lack a communications staff. If you can fill several roles, such as editor-writer, let them know. "They may not know how to take advantage of your skills right away," Mayer says. "You may have to hang around for a little while to figure out how you can slot into a nonprofit's workflow."
2. Follow the growth. As news outlets shrink, many nonprofit groups are actually investing in communications despite the economic crisis, according to a recent study by Chicago's Arts Work Fund. "Nearly three-quarters of all nonprofits had a Facebook page," Mayer adds.
3. Get your foot in the door as a volunteer. "Getting in, especially at smaller nonprofits, need not be hard," Mayer says. "They may not be able or willing to lay out cash or commit to a paying gig upfront ... but we bet that once they see what you and they can do together, they will pay for performance."
4. Shop around via informational interviewing. "Non-profit folks are very sensitive to where journalists are at right now, and would like to help," Mayer stresses. "Their leaders are comfortable with the format of the informational interview, in which you're not asking for a job but learning about the other person's needs and what they have to offer. Plus, non-profit folks talk to each other a lot -- almost as much as journalists at different news outlets do."
5. Pick an issue you're passionate about. "Non-profits can be fat and happy or small and scrappy," Mayer says. "When looking for a nonprofit to connect with, be mindful of a good fit -- and don't volunteer where you get the sense during the informational interview that the boss is a jerk."



Reader Comments (Page 1 of 1)
5-06-2009 @ 4:35PM
danatmedog said...
Great advice, Lou. One thing, however: You have a typo in your sixth graf. "Get you foot in the door..." should be "Get your foot in the door," no?
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5-06-2009 @ 5:54PM
gordon said...
So glad it's useful, Lou! This morning I was chatting with a former Tribune editor who in April took a position as executive director of a local nonprofit... she got the job by calling someone at the organization, which used to be on her beat. She said it took her a while before she realized that former sources that she already had a relationship with were exactly the folks she should start networking with in her job search.
She also said it feels good to be running an organization where she can do advocacy... after all, speaking up for folks who may not have the most powerful voices in public debates is kinda why many of us got started in journalism in the first place.
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5-07-2009 @ 3:25AM
Alex said...
This really worries me, even so much so that I'm considering switching my major. I'm finishing up my freshman year at West Virginia University as a Journalism major, after having written for the school newspaper for the majority of this school year. I can't even find a summer job in which to fund my random college monetary needs, which makes me doubly as worried about the job market when I graduate in three years. Maybe I should switch my German minor to my major, or major in computer science...
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5-07-2009 @ 7:44PM
rickey gold said...
Helpful to anyone looking right now, Lou.
I'll throw in 2 more:
1. Use LinkedIn, Facebook and other social media tools to reconnect with old friends and colleagues and meet new ones
2. Consider whether you might be a fit for starting your own business. That way you don't have to go through another layoff.
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5-20-2009 @ 11:40PM
venkat said...
Very useful tips and pointers and useful for people from other industries as well. Unfortunately there is very little help for laidoff at the most required time. This site www.uddhaar.com is dedicated for unemployed and has lot of information that will help unemployed to recoup and recover in life.
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