Makes one wonder how many Viagra and Cialis ads we'll have this year . . . Reveling in a sport which highlights - nay, sells - violence (and no, I am not against football) but then draws the line at even a vague sense of sexuality, which is a beautiful thing (for the most part), is so "American" that it defies discussion.

If watching this telecast lasts more than 4 hours, call your psychiatrist.

No, Brog, the sport is not drawing the line on sexuality, it is drawing the line on infidelity....major difference. The website is only for extramarital affairs. It's to promote and enable cheating. What about that makes it so "American" (as you so derisively state in your post) that is "defies discussion?" What, is cheating on your spouse now the cool thing to do in the "enlightened" EU?

Well said, Rob! Thank you. Mumbling jibberish is generally what I hear from my 6 month old child, not from a supposedly educated adult. Grow up Brog and find some common sense, rather than idealistic ramblings that make absolutely no sense.

Let's stick to the point of this article...there is no "vague sense of sexuality" in an ad by a company promoting extramarital affairs, nor is it a "beautiful thing" to promote extramarital affairs. People do not need to be encouraged to have affairs during a football game; people do a fine job of having affairs (and ruining families while doing so) without a commercial or agency promoting it. Thankfully, regardless of the financial reason for it, there are some topics that are looked down upon in this extremely liberal country of ours.

AMEN! It's nice to see that morality is not an endangered species.

Did someone cheat on you? get them this cookbook.. "Get in the Kitchen, BIT@HES!" (bitchcooks.com)

I agree, it's a disgrace that this is acceptab;e behavior, to run around cheating on your spouse, how sick that it is promoted and that she actually earns a living by matching up people so they can cheat. If you wasto be free to sleep around,then get a divorce

if you have to ask why your so friggin stupid you do not realise you are part of the problem

What part of morality don't you get? Or do you have any?

Come come Damien .. how can you hold the NFL organization responsible for the irresponsible, illegal or immoral acts of its employees any more than you would expect any other business to police it's employees on their personal time?? There are bad eggs in every organization you shouldnt hold the NFL in a negative light because, for example, Michael Vick was participating in illegal dog fighting or when some other fella cheats etc. That is, unfortunately, the world we live in. And if we keep expecting OTHER people to hold individuals responsible for their actions, morals etc. then the individual will never take responsibility for him/herself.

do you have any idea how much those players get fined by the NFL for their irresponsible/immoral/illegal activtiies?

Damian.......whenever someone suggests that money made by others could be given to the starving and the homeless, I always have to ask this question.

What do YOU do to help these people? Instead of passing moral judgment on others and how they should spend what they've earned, why aren't YOU out taking a second or third job so you can donate all those earnings to help others in need? Instead of POINTING a finger, why not try LIFTING one to help instead of criticize?

Easy...because people like you are hypocrites who expect OTHERS to be charitable while you sit on your moral high horse and do nothing.

By the way, NFL Charities, the United Way, and NFL players do more for their local communities than you or any of your friends.

Please, for God's sake, Damian, if that's REALLY your name, please tell me exactly WHAT the starving and homeless have to do with a freakin' NFL player's salary, please, please do that. Tell me just why in the hell you think that a pro football player's salary has anything to do with the homeless. Why do you silly ass liberal weinies assume that everybody should do the same job and make the same amount of money? What makes you think that if a pro ball player made only fifty grand a year someone, God knows who, would give the rest of the typical player's multi-million dollar salary to the freakin' poor? How does that work? Even if we all made whatever YOU consider a "fair" salary, there would STILL be homeless and starving people. Don't you understand that? Or perhaps you're really a Marxist, maybe YOU think we should all live in a commune and give everything to the state so it can distribute everything "evenly" among us all. That way, it wouldn't matter if you worked your ass off all your life or sat around on your lazy duff, we'd all get exactly the same thing. Maybe that's your idea of "fair". Idiot.

Ok stupid, so you don't know why athletes get paid more than you do. If your career lasted about 3 years, on average, and you had trained for it all your life (which you didn't), you'd want to make a little money, too. Besides, they work harder than you ever will; and they pay a lot more in taxes (which makes them more patriotic). And they give more to charity than you make. So...unless you're manufacturing loaves and fishes for the poor out of that air you waste breathing, don't diss.

Mark, this is hardly a "liberal" vs conservative topic, as there are equal amounts of infidelity on both sides. Belief in any thing less is a lack of knowledge. Besides, I'm quite liberal myself, and I think the idea of that whole Ashley Madison company is disgusting. Marriage has enough strains already, without some company stoking the fires and profiting off the adulterous results.