Skip to Content

US Airways trying bold experiment of breaking the last straw

More
Text SizeAAA

Filed under: Extracurriculars, Food, Travel, Recession

Just when will fliers rebel against all the cost-cutting at the airlines? Probably never. We will just keep taking the charges in stride. If anything is going to make us stop flying, it is that costs are going up and people just don't have the money to travel as much these days.

Today's news about Northwest adding up to an $80 surcharge on flights is bad news, but has become pretty typical these days. The bigger headline may be what US Airways is trying to do, as reported by the New York Times: charge for coffee and other beverages. The hidden lead here is that the fee was originally announced June 12 and did not cause too much of a fuss, even though it marks the first time a major airline has stooped to these cost-cutting depths. It is only surfacing now because the union that represents flight attendants is complaining about it.

Even the company seems a little skeptical that they'll be able to pull it off. Officials are apparently telling flight attendants that they can be liberal in applying the new charges, meaning that if anyone complains, they can just placate them with a free drink.

I can imagine how those conversations will go:
Flight attendant: Would you like a drink? That will be $2.
Passenger: What, are you kidding?
Flight attendant: Nevermind, here it is.

And so on down the row. And just wait until one guy doesn't get the message and figures out that he paid for his lousy cup of coffee and other people got theirs for free just by asking.

What US Airways may be calculating wrong, however, is that they may not make much profit from this angle. They should negotiate now for a bigger cut of the airport concessions business, because more people will be buying drinks along with their food now -- especially since security measures still prevent people from bringing in their own beverages.

I suspect they aren't really trying to make a fast buck with this deal anyway, but rather they are trying to cut back on fuel charges by carrying fewer beverages. I was on a flight recently and asked for a little water to drink (I was very pregnant at the time and was running late and had no time to purchase or refill a water bottle on my way there). And the answer was a curt no. They didn't have drinking water aboard the aircraft. None. Not tap or bottled or anything.

So if you are worried about the next cutback, I would worry most about flush toilets.
Subscribe to Walletpop

Reader Comments (Page 1 of 5)

Search Travel Deals


Zac Bissonnette
Zac Bissonnette Filed under: Money College

Green-friendly vintage dorm room decor on a budget

The most green-friendly thing you can do is buy as much stuff as you can used -- or pull it out of dumpsters. That reality doesn't get a lot of press because no one can make money selling it to you, ...
Laura Heller
Laura Heller Filed under: Technology, Career

Sears Tweets its job openings

Sears has nearly 7,000 job openings and is now soliciting applicants using Twitter. These are not new jobs to support a growing business, but openings that need to filled at existing locations. ...
Lita Epstein
Lita Epstein Filed under: Insurance, Health, Insurance - Health Insurance

Top five ideas to control health care costs

Spending on health care is projected to rise from 16% of gross domestic product (GDP) in 2007 to 37 by 2082. In other words, if allowed to grow uncontrolled, health care will eat up half of everyone's ...
Megan Cottrell
Megan Cottrell Filed under: Money College, Debt

Fear of student loan debt made me skip fancy schools for a free one

I can remember being 17, sitting in our Michigan farmhouse, across the kitchen table from my mother. "You don't have to go there just because you got a scholarship," she said. "You can go to any other ...

Headlines from WalletPop Partners